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Marketing makes the difference

SarniaSOLD specializes in creating personalized, client-centric and high-quality marketing plans for every home. Together, let’s get your home SarniaSOLD.

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Thinking of selling?

Selling a home is one of the largest financial transactions you will make in your lifetime. To maximize the return on your investment and to help you navigate what can be a complex process, it’s important to have an agent that values you and your individual goals and dreams!

When working together, I will help you understand the unique local market trends that impact the fair market value of your property and customize a pricing and marketing strategy specific to your home. We will implement the marketing fundamentals that will maximize the level of exposure and reach of your property to a multitude of potential buyers. With a systematic marketing and selling plan, everything will be laid out so you know exactly what is happening and when. 

My unique Marketing strategy provides an individualized approach to showcase your home in a buyer's eyes, while offering the highest calibre of service for every home, at every price point. With a client-centric approach that drives everything I do, you’ll always know I have your back and your best interest at heart.

My Marketing Strategy

Creating a higher standard, personalized service for every home.

I believe in a different kind of real estate. I believe that service should exceed expectations, not budgets. I believe that true realtors work for their clients, not their commissions. I believe in exceptional results with a modern approach. And I get them with dedication, transparency and integrity. 


I believe that Marketing makes the difference when selling you home. I believe every home has a story to tell, and I leverage my team of professionals and my unique marketing approach to tell the story of your home. 


With a vast background and passion in marketing, and years of Real Estate and Fortune 500 experience, I strive to be the leader in the Sarnia Market through innovation and a modern approach with the objective of personalizing the selling experience and creating a higher standard in Real Estate. 


Let’s work together to get your house SarniaSOLD.

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My Commitment To You

Throughout your selling journey, I promise to deliver:

A realtor that is dedicated to you and offers extensive knowledge and expertise 

An educated analysis, evaluation and assessment of the local market

Brokerage Exposure & Support At Sarnia’s #1 Brokerage

Knowledgeable, Proficient And Strategic Representation

A Targeted, Custom And High-quality Marketing Campaign

Regular Updates And Clear Communication 

Professional Assistance And Discretion

When working together, our advertising & online marketing will include: 

Comprehensive Online Advertising Strategy 

Professional Photography + Videography 

Maximized Exposure On MLS And Realtor®.Ca

Exposure Through All Remax Canada Websites

Social Media Exposure + Promotions - Over 75,000k+ Combined Followers 

Feature Listing On Our Website  

Targeted Demographic Marketing

  • Appraisal
    The appraisal is a process for estimating the market value of a property, typically done before subject removal. This act is done by a certified professional appraiser often hired by the bank.
  • Cash Offer/ Clean Offer
    A cash offer is an all-cash bid, it does not mean the buyer has cash in a bag, meaning a homebuyer wants to purchase the property without a mortgage loan or other financing condition. These offers are often more attractive to sellers, as they mean no buyer financing fall-through risk and, usually, a faster closing time.
  • Closing Costs
    The costs you will have to pay in addition to the purchase price of a home on the day you officially own the home. These costs include legal fees, land transfer fees and disbursements. They usually range from 1.5% to 4% of the purchase price.
  • Closing or Completion Date
    The date at which the sale of a property becomes final and the new owner takes possession of the home.
  • CMHC
    Canada Mortgage and Housing Corporation. A Crown corporation that administers the National Housing Act for the federal government and encourages the improvement of housing and living conditions for all Canadians. CMHC also develops and sells mortgage loan insurance products.
  • CMHC insurance premiums
    When a home buyer takes out a mortgage loan with less than a 20% down payment, an insurance premium is paid to CMHC, and a mortgage loan insurance policy is issued to the lender. The CMHC Mortgage Loan Insurance premium is calculated as a percentage of the loan and is based on a number of factors such as the purpose of the property (owner occupied or rental), the type of loan (i.e. purchase/construction or refinance loan), the ability of a self-employed borrower to supply income verification, and the size of your down payment (i.e. the higher the percentage of the total house price/value that you borrow, the higher percentage you will pay insurance premiums).
  • Commitment letter (or Mortgage Approval)
    Written notification from the mortgage lender to the borrower that approves the advancement of a specified amount of mortgage funds under specified conditions.
  • Completion Day
    Also known as the closing day in which monies are transferred from the buyer to the seller. Date on which the sale of the property becomes final and the new owner takes title to the home.
  • Conditional Offer
    An Offer to Purchase that is subject to specified conditions, for example, the arrangement of a mortgage or an inspection. There is usually a stipulated time limit within which the specified conditions must be met. This is also known as an accepted contract of purchase and sale subject to removal. This removal process is called “subject removal.”
  • Counteroffer
    If, for example, your original offer to the vendor is not accepted, the vendor may counteroffer. This means that the vendor has amended something from your original offer, such as the price or closing date. As this new offer varies the terms of the original offer, this rejects the original offer. If a counteroffer is presented, the individual has a specified amount of time to accept or reject.
  • Curb Appeal
    Curb Appeal is the first impression that a home will give the better, and can be summed up by how attractive the home looks from the street. A home with good curb appeal will have attractive landscaping and a well-maintained exterior. A good power wash is always a great start.
  • Deed
    A legal document signed by both the vendor and purchaser to transfer ownership of a home.
  • Deposit
    Money placed in trust by the purchaser when an Offer to Purchase is made. The sum is held by the real estate representative or lawyer/notary until the sale is closed and then it is paid to the vendor. In Greater Vancouver this amount is typically 5% of the purchase price, and is due upon or within 24 hours of subject removal. In a hotter market with subject free offers, the deposit is often presented with the Contract of Purchase and Sale at the time of offer presentations for negotiation purposes, thus proving that they are a ready and motivated buyer.
  • Down Payment
    The portion of the home price that is not financed by the mortgage loan. The buyer must pay the down payment from his/her own funds or other eligible sources before securing a mortgage. The deposit forms a part of the down payment. Down payments range from 5% onwards, and are typically between the 5% to 25% range. Down payments that are less than 20% in BC are subject to CMHC Insurance Premiums which can be added on to the monthly mortgage payment.
  • Easement
    An interest in land owned by another person that benefits the person who has the easement, for a specific limited purpose (i.e. right of way permitting passage over a particular strip of land) such as with public utilities.
  • MLS — Multiple Listing Service
    A multiple listing service that contains descriptions of most of the homes that are for sale. This computer-based service is used to keep up with properties that are listed for sale.
  • New Home Warranty Program
    Coverage in the event that an item under the warranty needs to be repaired within the specific warranty period. The repair will be made by the organization that provided the warranty. Also known as a 2-5-10 program in BC.
  • Offer to purchase
    A written contract setting out the terms under which the buyer agrees to buy the home. If the Offer to Purchase is accepted by the seller, it forms a legally binding contract that binds the people who signed to certain terms and conditions.
  • Open-house
    A period of time during which a house or apartment for sale or rent is held open for public viewing.
  • Possession Date
    Usually the same date as the adjustment date. The day you are entitled to the legal possession of the property you have purchased (you get the keys!). In BC, possession usually occurs a day or two after completion.
  • Property taxes
    Taxes charged by the municipality where the home is located, usually based on the value of the home. In some cases the lender will collect a monthly amount as part of the mortgage payment to cover your property taxes, which is then paid by the lender to the municipality on your behalf.
  • Realtor or real estate agent
    A person who acts as an intermediary between the seller and the buyer of a property.
  • Reserve fund
    Also known as the Contingency Reserve Fund. A fund required to be set up by the condominium corporation for major repair and replacement of common elements and assets of a corporation. This amount is set aside by the homeowner on a regular basis so that funds are available for emergency or major repairs.
  • Restrictive covenant
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  • Single-family detached home
    Also known as just a detached home. Free-standing home for one family, not attached to a house on either side.
  • Subject Clause
    A condition(s) that must be satisfied before a contract becomes firm (unconditional). Examples are subject to financing, inspection or receipt and approval of condominium bylaws and financial statements. The conditions must be removed from the contract in writing by a certain date in order for the contract to become “firm”.
  • Subject Removal
    A period, typically a week, in which all subject clauses must be satisfied in order for the contract to become firm. The deposit is typically due once subject removal has been completed.
  • Survey or Certificate of location
    A document that shows property boundaries and measurements specifies the location of buildings, fences, and other improvements on the property and states easements or encroachments, at a specific point in time.
  • Title
    A freehold title is an interest in land that gives the holder full and exclusive ownership of the land and building for an indefinite period. A leasehold title is an interest in land that gives the holder the right to use and occupy the land and building for a defined period.
  • Title Insurance
    Insurance against loss or damage arising from a matter affecting the title to real property
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Home Evalution

Dayna was an absolutely amazing realtor! Being a first time seller I had a lot of questions, she was able to answer them all and then some. She literally walked me through every step. Told me what I needed to do and made the whole experience such a breeze. Also did I mention she sold my house in 3 days and got me way over my asking price!! I recommend Dayna to my grandparents who just recently sold (with Dayna through Exit Realty). She was great, she got them over their asking price and again had the house sold in 3 days! I am beyond Impressed with Daynas performance, and would recommend her to anyone looking to sell or buy a home! She is a joy to work with and very efficient.


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